The specialized information technology service provider is the latest addition to STAR’s retail automotive industry membership
MCLEAN, Va., January 26, 2023– The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has added dealership information technology service provider DealerNerd, to its association membership. DealerNerd’s full service IT boutique helps dealerships reduce vendor cost by enriching operations and employee technical abilities.
DealerNerd is a specialized automotive dealership information technology service that ensures efficient productivity with an array of IT services. Its primary focus is training dealership managers to directly support their staff with strong IT skills. DealerNerd invites dealership personnel from all technical levels to request access to their tools in order to master their automotive dealership’s respective IT needs.
“We, as an automotive industry, have over complicated IT. Software that dealerships need can be purchased directly. Resources are available to learn IT, and it’s straightforward to operate. Returning to simplicity protects dealerships long-term by gaining focus on what is essential- their people. STAR’s infrastructure guidelines and XML BODs make a substantial difference for automotive IT professionals at dealerships. Becoming a member is our chance to give back to IT and software staff across retail automotive,” stated Travis Mitchell, chief technology officer of DealerNerd.